agent of arcadia

Archive for September, 2014|Monthly archive page

Crafting your personal brand

In Branding, Communication, Creative, Development, Inspire, Leadership, Personal Branding, Philosophy on September 15, 2014 at 1:33 am

A friend recently asked me to help him craft his personal brand. He recognized that I’d written on the topic before and had some knowledge in building one. He spoke about wanting to align it to sharpening an existing curriculum vitae.

So I told him that before we could get to work, that he had to consider his personal brand from a few angles. What exactly did he want (or need) to tell his audience?

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